When advertisers need to help sell a low-quality product, they often make ads that use loud music and distracting images (as opposed to ads that explicitly and straightforwardly discuss the features of the product). This is probably a good strategy because it is likely to foster ____ processing of the ad's claims, and in turn to ____
a. automatic; encourage emotional attachment to the product
b. automatic; prevent people from doubting the validity of the claims
c. deliberate; encourage emotional attachment to the product
d. deliberate; prevent people from doubting the validity of the claims
B
You might also like to view...
Neurological research has revealed that the area of the brain called the __________ cortex, which is involved in physical pain, is actually activated when we have an experience of being excluded from a group
This lends evidence to the fact that the need to belong is not just a psychological need, but that it actually has physical aspects as well. a. anterior cingulate b. distal parietal c. proximal abducens d. nucleus cureleus
The median _____
a. does not exist for a bimodal distribution b. is not affected by extreme scores in the tails of a distribution c. is the most frequently occurring score in a distribution d. cannot be calculated if a distribution is either positively or negatively skewed