To avoid the potential negative impact of in-groups, leaders must make a conscious effort to seek out all followers

________ can adopt one of two competitive strategies: they can challenge the leader or they can play along with competitors and not rock the boat

A) Runner-up firms B) Market nichers C) Global investors D) Localized marketers E) Market developers

A recommended approach for overcoming cross-cultural communication barriers when meeting work associates from another culture, is to kiss the person on both cheeks, accompanied by a big hug

Indicate whether the statement is true or false.