By making individual contributions identifiable, emphasizing the valuable contributions of individuals, and keeping the group size appropriate, managers can reduce ______.

Bryson's is a mid-sized hotel chain that is entering a competitive market. The chain needs to differentiate its service from that of competitors, positioning itself as a hotel chain with excellent service at an affordable price

How can it achieve this using internal marketing?

Liz owns and operates a small business making special occasion candies and chocolates. She sells the candies and chocolates through a Web site and contracts with UPS to deliver her products. Liz's business is an example of a direct marketing channel

Indicate whether the statement is true or false