"Usage rates" and "user status" are important criteria for which segmentation variable?

A) demographic
B) occupational
C) psychographic
D) behavioral
E) benefit

D

Business

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Stella manages the production team at Camden Inc, a manufacturer of heavy industry machinery in the United States. She needs to decide if her firm should export finished products or manufacture abroad

Which of the following would most likely help her evaluate the best alternative in this instance? A) What is the gross national income of the United States? B) What are the costs of transporting raw materials, components, and finished products? C) Is employee empowerment culturally favored in the United States? D) What is the average annual rate of employee turnover in the manufacturing industry?

Business

What are the different types of business-level strategies?

What will be an ideal response?

Business