Sameer does not smoke. Every day he walks past a billboard advertising Camel cigarettes. In class, the instructor was talking about how much cigarette advertising is around us and described the billboard advertising Camel cigarettes as an example. Sameer was surprised by this. He had walked by the billboard every day, yet he had never noticed that it was an advertisement for cigarettes. This is an example of _____________?
a. Selective interpretation
b. Selective service
c. Selective attention
d. Selective memory
e. Selective retention
c. Selective attention
Business
You might also like to view...
Which of the following distributions from a Roth IRA would be qualified and, therefore, NOT taxable, assuming the account was established at least 5 years ago?
A) A distribution made before age 55½ B) A distribution of $10,000 used to buy a first house C) A distribution made before age 59½, provided the recipient is retired D) A distribution used to purchase a vacation home
Business
Consumer-oriented promotion gives customers a reason to purchase the product. This process represents:
A) push promotion. B) pull promotion. C) horizontal promotion. D) vertical promotion.
Business