Average collectors of an artist's miniatures will buy four new miniatures each year. The collectibles are available at a number of retail locations and from several catalog retailers To ensure she gets a greater ________, the owner of The Door Gift Shop sends her customers who are collectors a postcard every time the store adds a new one to her store's inventory.
A) share of communication
B) segment profile
C) customer allocation
D) share of customer
E) brand perception
D
Business
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_______ is the first step in the message-sending process model.
Fill in the blank(s) with the appropriate word(s).
Business
Which of the following is considered research and development costs?
a. Planned search or critical investigation aimed at discovery of new knowledge. b. Translation of research findings or other knowledge into a plan or design for a new product or process. c. Neither a nor b. d. Both a and b.
Business