According to research, exporting is essentially a developmental process starting with the first stage when the firm exports to one or more markets on a trial basis

What type of a scale asks the respondent to state his/her agreement or disagreement with a series of statements about a specific brand in terms of a five-point scale ranging from strongly agree to strongly disagree?

a. Likert scale b. Semantic differential scale c. Paired-comparison scale d. Constant sum scale e. Numerical scale

A contract is formed by the performance of the requested act in what kind(s) of contract?

A) Unilateral B) Bilateral C) Both A and B D) Neither A nor B