The "public" in public relations refers to
A) the masses reached by the media.
B) people who will access the general information released by an organization.
C) anybody not financially or professionally aligned with an organization.
D) any constituency with which an organization relates.
Answer: D
Communication & Mass Media
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Human relations theory is based on a slightly more ________ conceptualization of communication
A) dyadic B) problematic C) upward D) downward
Communication & Mass Media
If the standard deviation is 0, what percentage of scores falls within one standard deviation of the mean?
a. 68% b. 95% c. 50% d. 100%
Communication & Mass Media