Unistar Inc, is an FMCG company that produces a wide range of offerings such as grocery items and personal care products
If Unistar wants to estimate the demand for its new line of body moisturizers, which are all priced at $18, it should opt for ________ research.
A) descriptive
B) exploratory
C) prescriptive
D) causal
E) qualitative
A
Business
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All of the following would meet the criteria for an extraordinary item except gains or losses from:
A. A major casualty B. Prohibition under a newly enacted law or regulation C. An expropriation of assets D. Write-off of Accounts receivable
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If the incidence rate is 0.25, then on average how many potential respondents must be approached in order to obtain one qualified respondent?
A) .25 B) .75 C) 1.25 D) 3 E) 4
Business