According to the chapter, why are BP's bright green and yellow, Texaco's red, black and white, and Sunoco's blue, maroon, and yellow so strikingly different?
What will be an ideal response?
Corporate design is particularly important for companies operating in competitive markets. Gasoline is a particularly competitive industry and firms need to be easily recognizable in different locations.
Business
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Employers are required to compute and report payroll taxes on a calendar-year basis, even if a different fiscal yearis used for financial reporting and income tax purposes
a. True b. False Indicate whether the statement is true or false
Business
Suppose a carton of hockey pucks sell in Canada for 105 Canadian dollars, and 1 Canadian dollar equals 0.71 U.S. dollars. If purchasing power parity (PPP) holds, what is the price of hockey pucks in the United States?
a. $14.79 b. $63.00 c. $74.55 d. $85.88 e. $147.88
Business