Exit interviews should be directed at ________

A) finding out which rivals are poaching talent from the firm
B) areas in which the company feels it could improve
C) informing ex-employees of their shortcomings
D) optimal turnover and should measure the loss to the firm

B

Business

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Gwen, a sales manager for Delicious Diets, knows it is important to

A. Monitor the marketing environment B. Predict how the environment might change C. Develop strategies for changing marketing environments D. Create plans for the sales function suited to environmental conditions E. All of the above

Business

Brand position refers to the location that a brand occupies in the marketplace relative to competitors

Indicate whether the statement is true or false

Business