What term means a superlative claim that seems to have substance but really has no meaning, such as "the most natural flavor"?

A) convergence
B) diffusion
C) puffery
D) digital divide
E) mainstreaming

C

Communication & Mass Media

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Erik heads a team of technical writers responsible for creating user manuals for a product that uses a new technology. He is worried about whether his team will be able to deliver as per the schedule

Because of this, Erik begins to stay late to work on the software. He also attends all product team meetings to understand the progress of the project. Now, he is able to clarify doubts that his team has about the project and feels more in control of the situation. Which characteristic is helping Erik overcome his anxiety? a) Passio b) Optimism c) Persistence d) Empowerment

Communication & Mass Media

The body of a speech includes the introduction, main points, and the conclusion

Indicate whether the statement is true or false

Communication & Mass Media