Jean Malone, a market researcher, recently found that most people in Bradburg County purchase automobiles with predominantly functional designs and prefer darker colors

Which of the following marketing strategies should Jean most likely recommend to an automobile dealer interested in opening a dealership in Bradburg County?
A) one-to-one marketing
B) undifferentiated marketing
C) segmented marketing
D) individual marketing
E) direct marketing

B

Business

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Richard wants to purchase Maria's farm. Maria leads Richard to believe that Simon is her agent, even though he is not. Which of the following statements is true of this scenario?

A) Simon cannot represent Maria as she has not authorized him to be her agent. B) Agency through ratification grants Richard the authority to buy Maria's farm. C) Maria is estopped from denying that Simon is her agent. D) Simon can act on behalf of Maria only if she suffers from an illness that renders her mentally incompetent to take any decisions.

Business

Approximately ________ percent of the workforce in the United States and Canada is composed of two-wage-earner families

a. 15 b. 30 c. 50 d. 80

Business