You shake hands with someone and notice that the hands are hard and callused. You might
infer that this person worked with his hands. And since he is wearing coveralls, you assume he is
a farmer.
Which stage of the perceptual process would be reflected in this example?
A) selecting or simplifying stimuli
B) organizing or imposing structure
C) interpreting or attributing meaning
D) responding or expressing understanding
C
Communication & Mass Media
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Answer the following statements true (T) or false (F)
1. Advertising always informs. 2. Advertising does not usually identify the sponsor. 3. Mass media is the only place advertising occurs. 4. Advertising requires problem solving.
Communication & Mass Media
Errors in reasoning are called ________.
Fill in the blank(s) with the appropriate word(s).
Communication & Mass Media