Which of the following is not a recommended guideline for writing a business plan?
A) To make the best impression, a business plan should follow an unconventional structure and stand out in some dramatic way.
B) A business plan needs to project a sense of anticipation and excitement about the possibilities that surround a new venture.
C) For most plans, 25 to 35 pages is sufficient.
D) A business plan should look sharp, but not a lot of money should be spent on the physical appearance of the plan.
E) Shy away from using a lot of boldfaced type, italics, clip art, and different font sizes and colors when preparing a business plan.
A
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________ purchases require: Extensive and Informative promotion to target market
Fill in the blank(s) with the appropriate word(s).
Draw the ANOVA interactive cases listed below (Figure 16.4 in the text). Name your dependent variable Y and assume that there are two factors, X1 with three levels (X11, X12, and X13 ), and X2 with two levels (X21 and X22 )
Briefly discuss/describe the interaction shown in each of your drawings. 1. no interaction 2. ordinal interaction 3. disordinal interaction (noncrossover) 4. disordinal interaction (crossover)