The activities and ceremonies, planned and unplanned, that celebrate important occasions and accomplishments in the organization's life are known as rites and rituals.

To gather information about an organization, a journalist first contacts a public relations professional, then visits the organization's website

Indicate whether the statement is true or false

A journalist who covers a very specific topic for a media outlet is said to have

A) a story. B) a lead. C) a beat. D) an edge. E) a hook.