______ outcomes focus on measuring the response to the content.

The interconnected world of modern mass communication has upped the stakes for these:

A. property values B. financial investments C. ISBs D. ethical transgressions

According to the BBC, the British first began using the term “lobbying” in what time period?

a. early 1700s b. early 1800s c. early 1900s d. late 1900s