Barry was appointed as a public relations specialist on the production set by the makers of an animated movie. He was asked to churn out a constant stream of stories about the movie for the general and trade press
He was also asked to play host to any journalists or reporters who visited the set. What process is Barry asked to carry out?
a) Drip-by-drip
b) Word of mouth
c) Hype
d) Buzz
a
You might also like to view...
George just transferred to a university in southern California. In his speech class, he gave an introductory speech that had a great deal of humor. He thought if he made jokes about his Texas hometown and the university he had transferred from, the audience would like him. But the audience didn't laugh at his humor. Which of the following statements BEST applies to this situation?
A) George didn't adapt his speech to be receiver- or audience-centered. B) George should have known that humor only works when a professional uses it. C) George didn't do anything wrong; the audience was just uninformed and uneducated. D) George should have known that most audiences don't appreciate humor in a speech.
Which DOES NOT fit in the following list?
A. well-liked B. empathic C. extroverted and speaks frequently D. builds interpersonal climate E. challenges leader on task and procedure