________ is a form of online adverting that directs users who've expressed an interest in a product or service to a brand's sales pipeline.

A. Pull marketing
B. Search advertising
C. Lead generation
D. Push marketing

Answer: C

Communication & Mass Media

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Using the 360 method give the trainer a more accurate picture of perceptions and strengths and skill levels of the participants in organization

Indicate whether the statement is true or false.

Communication & Mass Media

Audiences find well-organized speakers to be more credible than poorly organized speakers.

Answer the following statement true (T) or false (F)

Communication & Mass Media