IKEA emphasizes self-service and customer pickup and delivery. Identify the approach that IKEA is using to develop competitive advantage
A) customer focus advantage
B) differentiation advantage
C) price-based advantage
D) brand-based advantage
C
Business
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Marketing plans are constructed at:
A) corporate and group planning. B) SBU planning. C) annual marketing planning. D) monthly planning.
Business
Summarize the findings of studies and anecdotal information about the characteristics of employers that use person-focused pay programs as well as the effectiveness of these programs
What will be an ideal response?
Business