What characteristics are present in the most promising candidates for international assignments? What tools are effective at identifying such candidates? Why is it also important to include family members when assessing candidates for international

assignments?
What will be an ideal response?

The most promising candidates share the following characteristics: managerial competence, appropriate training, and adaptability to new situations. Because of the risk of expatriate failure, firms often devote considerable resources to selection and training. Firms use personality tests and interviews as part of its selection process. Firms may also use psychologists to help assess prospects and learn about family considerations. Self-assessment checklists help candidates probe their motivations for seeking a foreign transfer. The primary cause of expatriate failure is the inability of the managers and/or their spouses and families to adjust to the new locale, so it's important for firms to include family members in the selection process.

Business

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The goal of positioning is ________

A) to locate the brand in the minds of consumers to maximize the potential benefit to the firm B) to discover the different needs and groups existing in the marketplace C) to target those customers marketers can satisfy in a superior way D) to collect information about competitors that will directly influence the firms' strategy E) to help the firm anticipate what the actions of its competitors will be

Business

A company is conducting a research on new markets by comparing countries in terms of their human development index (HDI) scores. The company wishes to expand into a market where individuals experience a very high level of total well-being

Which of the following countries would the company most likely choose? A) Russia B) Mexico C) China D) Japan

Business