In 2012, advertising accounted for ________ percent of U.S. sales
A) less than 5
B) almost 10
C) nearly 20
D) more than 35
E) just under 50
C
Explanation: C) Consumers are inundated with advertisements that tout product features and benefits. Companies engage in advertising, some of which is very expensive, with the hopes of enticing us to purchase their products. In 2012, advertising accounted for nearly 20 percent of U.S. sales.
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A knowledge management system would best be utilized when?
A) When defining the purpose B) When developing an audience profile C) When gathering information D) When determining audience needs E) When determining required information
Why does the success of an EC security strategy and program depend on the commitment and involvement of executive management?
What will be an ideal response?