As compared to letters, memos and email are channels for sharing information of a somewhat ____ nature

________ occurs when revenues are related to a particular revenue object but cannot be traced to it in an economically feasible (cost-effective) way

A) Revenue estimation B) Revenue allocation C) Resource allocation D) Revenue optimization

According to Scott Bedbury, a brand-building expert, a great brand must be ________, which means it must meet what people want and perform the way people want it to

Fill in the blanks with correct word