Regarding the approaches used to quit smoking, which of the following statements is FALSE?

a. Nicotine patches or nicotine gum and medications, such as bupropion, can help people get through the withdrawal period.
b. The "cold turkey" approach is still considered the most effective approach in producing permanent nonsmokers.
c. In recent years, e-cigarettes have become popular as a way to simulate smoking either with or without delivering any nicotine.
d. The gradual approach to quitting smoking allows the smoker to not feel like a "failure" if they smoke one cigarette.

ANSWER: b