A checklist screening model does NOT consider:

A) Whether one criterion is more important than another.
B) Governmental or stakeholder interference.
C) Product durability and future market potential of the product line.
D) The riskiness of the new venture.

A

Business

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A major effect of a weak currency is that companies based in the country with the weak currency

a. can export more readily. b. find it more difficult to export. c. are forced to increase their wages. d. are forced to decrease their wages.

Business

When promotional materials are only sent to customers who have given their approval, the program is called:

A) direct mail B) Internet marketing C) permission marketing D) a frequency program

Business