As a not-for-profit government agency, the national park system in the United States depends primarily on appropriations for funding.

a. true
b. false

Answer: a. true

Business

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The key to managing external stakeholders is for the public relations department to constantly send out positive information about the company to all of the external stakeholder groups

Indicate whether the statement is true or false

Business

The priceless campaign of MasterCard is based on a(n):

A) humor appeal B) emotional appeal C) rational appeal D) fear appeal

Business