Attending is when we sort through various sounds competing for our attention

FoodMeg, Inc. plans to increase awareness of itsfood products with the same type of campaignthe company launched earlier in the year—one without social media attention. The campaign would fail mainly as a result of

a. a lack ofa concrete change in the awareness plan. b. a lack of a production/distribution mechanism. c. insufficient media attention for the campaign. d. not setting up of aspecific timeframe for the awareness plan.

Christina and DeAnna were having a quiet conversation over drinks before the band started to play,

but now they have to shout and even then can't really hear what the other is saying. We can assume that once the band started to play, the signal-to-noise ratio in this scenario A) went from high signal/low noise to low signal/high noise. B) went from low signal/high noise to high signal/low noise. C) went from low signal/low noise to high signal/high noise. D) didn't change and had nothing to do with the communication problems they experienced.