A unique form of institutional advertising is a means for corporations to express their viewpoints on various controversial issues. What is it?

a. image advertising
b. persuasive advertising
c. comparative advertising
d. advocacy advertising

Ans: d. advocacy advertising

Business

You might also like to view...

The key advantage of using syndicated data is taking advantage of the experience of the research firm offering the service

Indicate whether the statement is true or false

Business

________ float can be calculated by subtracting a firm's book balance from the firm's available balance

A) Net B) Collection C) Electronic funds transfer (EFT) D) Compensating E) Disbursement

Business