A unique form of institutional advertising is a means for corporations to express their viewpoints on various controversial issues. What is it?
a. image advertising
b. persuasive advertising
c. comparative advertising
d. advocacy advertising
Ans: d. advocacy advertising
Business
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The key advantage of using syndicated data is taking advantage of the experience of the research firm offering the service
Indicate whether the statement is true or false
Business
________ float can be calculated by subtracting a firm's book balance from the firm's available balance
A) Net B) Collection C) Electronic funds transfer (EFT) D) Compensating E) Disbursement
Business