When a firm decides how to conduct a transaction (i.e., economic exchange), "buy" refers to the use of ______ and "make" refers to the use of _____.

A. acquisition, joint venture
B. licensing, franchising
C. low cost, differentiation
D. market, hierarchy

Ans: D. market, hierarchy

Business

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Laptop computers, pet food, cake mixes, DVDs, and recreational vehicles are examples of what?

a. brand classes that satisfy a particular type of need b. line-extendable categories that satisfy a particular type of need c. product categories that satisfy a particular type of need d. product life cycle line items that satisfy a particular type of need

Business

If escrow funds are held by a title company, the broker is under no obligation to deliver the funds to the title company within three business days

a. true b. false

Business