According to the textbook, Chipotle Mexican Grill in fast-casual restaurants and 1-800-GOT_JUNK? in junk removal are examples of entrepreneurial firms who are exploiting opportunities in ________ industries
A) global
B) declining
C) mature
D) emerging
E) fragmented
E
Business
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Every time a search is made using keywords related to construction, search engines display text-based advertisements and links to Regan Builders, a construction firm. The marketing tool used by Regan Builders is best referred to as a ________
A) display advertisement B) contextual advertisement C) digital catalog D) community Web site E) Web blog
Business
The rise of social media puts additional pressure on businesses to handle bad-news messages well
Indicate whether the statement is true or false.
Business