A false-advertising claim under section 43(a) of the Lanham Act rests on four elements. Which of the following is not one of them?
a. A false representation of fact made by an advertiser about a product
b. A representation that deceives, or has a tendency to deceive, a substantial segment of the audience
c. A representation that is likely to influence purchasing decisions.
d. A plaintiff who is a consumer and who was financially injured by the representation.
d
Communication & Mass Media
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According to Edward T. Hall there are two main aspects of space:
territory and personal space. Indicate whether the statement is true or false
Communication & Mass Media
The trust an audience places in a speaker that what is being said is accurate is known
as a. abstract b. credibility. c. likeability. d. all of the above e. none of the above
Communication & Mass Media