________ research is marketing research to test hypotheses about cause-and-effect relationships.

The following property rights automatically convey:

a. surface rights b. subsurface rights c. control d. all of the above

Which of the following best describes customers who tend to be dissatisfied or somewhere in the middle, switch to competitors, and are unhappy with you?

A) Loyalist/Apostle B) Defector/Terrorist C) Mercenary D) Hostage