Ethical communication and questions of right and wrong arise whenever people communicate. Ethical communication is fundamental to
a. responsible thinking and decision making.
b. the success of a product, idea, or message in the marketplace.
c. persuading an audience.
d. managing communication apprehension.
Answer: a
Communication & Mass Media
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A speech that is designed to teach, define, illustrate, clarify, or elaborate on a topic reflects
A) an explanatory speech purpose. B) an entertainment speech purpose. C) a persuasive speech purpose. D) an informative speech purpose.
Communication & Mass Media
According to the three-part model developed by Stephen Toulmin, the _____ is the conclusion a speaker wants an audience to agree with.
a. claim b. warrant c. support d. premise
Communication & Mass Media