As a person’s level of elaboration rises, peripheral cues:

a. become more and more important
b. disappear
c. have relatively smaller effects
d. are inversely related to message strength

c. have relatively smaller effects

Communication & Mass Media

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When Kiko reviewed the main points in her informative speech, she slowed down her rate of

speech, decreased her volume, made sure to articulate each word clearly, and paused between each point. What technique of making an informative speech memorable did Kiko effectively employ? A) establishing a motive for the audience to listen B) building redundancy into the speech C) reinforcing key ideas nonverbally D) pacing the flow of information

Communication & Mass Media

According to the text, _______ communication is perhaps the most primitive form of communication and probably the first to be used

a. visual b. touch c. scent d. auditory

Communication & Mass Media