________ asks respondents to select a number that most accurately reflects how often they do something or use something.

A. The ordinal scale
B. The nominal scale
C. The frequency interval scale
D. The Bogardus Social Distance Scale

Answer: C

Communication & Mass Media

You might also like to view...

Method acting techniques are strongly psychoanalytical

Indicate whether this statement is true or false.

Communication & Mass Media

In a brief essay, explain the Elaboration Likelihood Model (ELM). How can ELM be applied by PR practitioners? Illustrate your response with an example of ELM being implemented.

What will be an ideal response?

Communication & Mass Media