Transactional buyers are well aware of their needs and usually know a great deal about the products or services they intend to purchase

What should you include in a message to make it more persuasive to employees?

a. validation of shared concerns b. a positive vision of change c. options for them to choose d. all of the above

Which of the following does not properly reflect a financial ratio?

A. 18.4% B. 7:1 C. $0.60 per dollar D. $7,200