Advertising can play a major role in shaping the intangible preferences that result in consumer loyalty

When the market demand curve is relatively inelastic

A) it is unrealistic for a cartel to form because profits will be lower. B) penalties for forming an illegal cartel will be relatively low. C) the lower the price the cartel sets, the greater the benefits to the cartel. D) the higher the price the cartel sets, the greater the benefits to the cartel.

Cyclical unemployment is caused by:

a. shifts in the structure of the economy. b. seasonal layoffs. c. declines in actual output below its full-employment level. d. the absence of job skills among the unemployed.