A market skimming strategy should be used when consumer price elasticity of demand is _____
a. negative
b. elastic
c. inelastic
d. unitary
c
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Which of the following equations is equivalent to the accounting equation?
A. Equity = liabilities - assets B. Owners' equity = assets - liabilities C. Revenues - expenses = net income D. Net income = expenses - revenues + taxes E. Profit = sales - revenues
Which of the following relationships is/are recursive?
a. Job satisfaction increases job performance which in turn increases leadership opportunities within a company. b. Job satisfaction decreases job performance which in turn decreases leadership opportunities within a company. c. Job satisfaction increases job performance which in turn increases leadership opportunities which in turn increases stress which in turn decreases job satisfaction. d. Advertising leads to sales growth which leads to greater market power. e. Advertising leads to sales growth which leads to greater market power which leads to greater brand recognition.