Emergency response communication focuses on:

a) restoring the organization’s image.
b) projections about some harm occurring at a future date.
c) the immediate audience, meaning victims, potential victims, family members, and emergency responders.
d) all of these answers are correct.

Answer: c) the immediate audience, meaning victims, potential victims, family members, and emergency responders.

Communication & Mass Media

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Market segmentation occurs when media focus on more specific target audiences

Indicate whether the statement is true or false.

Communication & Mass Media

A relay question, according to Adler and Elmhorst (1996):

A. is directed toward the group as a whole, and anyone is free to answer B. is aimed at a particular person, who is addressed by name C. is referred to the person who originally phrased it D. occurs when the leader refers a question asked by one member to the entire group

Communication & Mass Media