The distinct competency of a retailer relative to its competitors is referred to as _____

A vertical analysis of a financial statement reveals the relationship of each statement item to its base amount, which is 100%

Indicate whether the statement is true or false

Companies like Coca-Cola had the first-mover advantage since they were the first company to enter a global market. The first-mover advantages include all of the following except:

A) best chance of becoming world leader. B) advantage in adapting to the local culture. C) lead in advertising and promotion exposure. D) gain business experience. E) substantial investments in marketing.