The most effective means of integrating market and nonmarket strategies is ________
a) to incorporate nonmarket strategy formulation into the process of developing a market strategy
b) to incorporate market strategy formulation into the process of developing a nonmarket strategy
c) to incorporate both into the business strategy process
d) to view both as separate strategies unified by the goal of profit maximization
C
Business
You might also like to view...
SWOT analysis is often used to:
a. Identify your competition b. Define your target market c. Clarify your current situation d. Outline your marketing strategy
Business
Which of the following accounts is a permanent account?
A) Interest Expense B) Gain on Sale of Equipment C) Patents D) Bad Debt Expense
Business