For most companies, the first step in conducting online marketing is to ________.

A) send e-mails
B) create a Web site
C) create a Web community
D) place promotions online
E) develop search-related ads

B) create a Web site

Business

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How do customer characteristics influence channel design?

What will be an ideal response?

Business

Effort

(a) The experience, training, education, and ability required to perform a job under consideration—not with the skills any employee may possess (b) The measurement of the physical or mental exertion needed for performance of a job (c) The extent to which an employer depends on the employee to perform the job as expected, with emphasis on the importance of job obligation (d) The physical surroundings and hazards of a job, including dimensions such as inside vs outside work, excessive heat or cold, fumes, and other factors relating to poor ventilation

Business