Airline frequent flyer programs that reward customers with a free flight after every 25,000 miles of travel illustrate the use of a ________ schedule of reinforcement.

Suppose Barbara is feeling sad and she sees Mort struggling to move a piece of furniture. She would be most likely to help Mort if Barbara

a. accepted personal responsible for her bad mood. b. and Mort were young children. c. was self-focused on her own concerns. d. blamed someone else for her bad mood.

What were the results of a study that tracked the eye movements of American and Chinese college students as they scanned photographs??

a. ?The American students sporadically surveyed several images with their eyes, regardless of the image; Chinese students used the same pattern of eye movement. b. ?The Chinese students sporadically surveyed several images with their eyes, regardless of the image; American students used the same pattern of eye movement. c. ?The Americans were more likely to focus on the figure; the Chinese gave approximately equal viewing time to figure and background. d. ?The Chinese were more likely to focus on the figure; Americans gave approximately equal viewing time to figure and background.