One guideline for determining the arrangement and space allocation of a retail store is to place high-impulse and high-margin items in prominent locations

Marketing research provides information collected only on consumers. Information collected on other entities such as employees, members of distribution channels, or competitors would not be considered marketing research

Indicate whether the statement is true or false

Lingua franca is ________

A) a language spoken by all countries in a continent B) a form of non-verbal language adopted by all nations as the official language for business transactions C) a unique language developed by Asian countries D) a "link" language understood by two parties who speak different native languages