A(n) ________ strategy offers the customer the opportunity to purchase each of the items separately at a sale price or bundled with an additional level of savings
A) pure product bundling
B) impure product bundling
C) mixed bundling
D) horizontal brand extension
E) vertical brand extension
C
Business
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One advantage gained by investing in a bond fund rather than in individual bonds is the
A) diversification among issuers. B) most bond funds outperform their benchmarks. C) immunity from interest rate changes. D) guarantee that the bonds will be held to maturity to avoid market fluctuations.
Business
Active data warehousing can be used to support the highest level of decision making sophistication and power. The major feature that enables this in relation to handling the data is
A) country of (data) origin. B) nature of the data. C) speed of data transfer. D) source of the data.
Business