__________ are paid television programs that promote a product

a) Direct marketing ads
b) Soft-sell ads
c) Infomercials
d) Product placements

Answer: C

Communication & Mass Media

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Foreign governments have make all of the following attempts to stop or block U.S. efforts to disseminate trans-border messages EXCEPT

A) establishing a very-effective Golden Shield firewall to filter Chinese Internet traffic . B) filing complaints with the International Telecommunications Union, a part of the United Nations. C) jamming radio transmissions with their own high-powered distortion signals. D) shooting down a blimp carrying the Television Marti transmitter.

Communication & Mass Media

According to an analyst with the Aberdeen Group, approximately 60 percent of purchasers never get a rebate because they don't send it in or don't supply the necessary information

Indicate whether the statement is true or false

Communication & Mass Media