In a firm that fully implements the physical distribution concept:

A) Physical distribution activities are dealt with as separate, unrelated activities, not as coordinated parts of a single system.
B) The firm seeks to minimize the cost of distribution for a given customer service level.
C) Increasing the level of service provided is not related to customer perceptions of value.
D) Physical distribution is never a source of competitive advantage.
E) None of these alternatives is correct.

Ans: B) The firm seeks to minimize the cost of distribution for a given customer service level.

Business

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