Which of the following is the best example of the type of advertising self-regulation referred to as self-discipline?
A) AT&T adopting a code of marketing ethics
B) an individual making choices based on her moral guidelines
C) the Distilled Spirits Council's Code of Responsible Practices designed for producers and marketers of distilled spirits
D) a company making special efforts to hire a multicultural staff
E) Duracell consenting to add a disclaimer to one of its ads
A
You might also like to view...
Mercantile Corporation has sales of $2,000,000, variable costs of $1,100,000, and fixed costs of $750,000. Mercantile's degree of operating leverage is
a. 1.22. b. 1.47. c. 1.20. d. 6.00.
A study showed that disagreement among members of cross-functional groups led to positive outcomes for the group when the dissenters felt they had the freedom to express doubt. C
Indicate whether the statement is true or false.