Once a company decides to target a particular country, it must determine the best mode of entry. List the market entry strategies in order from low risk to high risk
What will be an ideal response?
The five modes of entry into foreign markets are as follows:
1. indirect exporting
2. direct exporting
3. licensing
4. joint ventures
5. direct investment
Students also may combine indirect and direct export into one strategy, as listed in the chapter.
You might also like to view...
Virtualization:
A) allows one operating system to manage several physical machines. B) has enabled microprocessor manufacturers to reduce the size of transistors to the width of an atom. C) can boost server utilization rates to 70% or higher. D) allows smartphones to run full-fledged operating systems. E) uses the principles of quantum physics to represent data.
Which of the following is FALSE concerning the Purdue OWL site?
a. The site contains examples for citing references in APA style only. b. The site contains examples for citing printed sources. c. The site contains examples for citing electronic sources. d. All of the above are true.