Sears is:
Powerful -:-:-:-:-X-:-:-: Weak
Unreliable -:-:-:-:-:-X-:-: Reliable
The above scale is an example of a ________ scale.
A) continuous rating
B) Stapel
C) semantic differential
D) Likert
C
Business
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All of the following appear in the numerator for the times interest earned ratio calculation, except:
A. Notes payable B. Net income C. Interest expense D. Tax expense
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________ time is the time necessary to prepare a promotional program prior to launching it
A) Sell-in B) Link C) Setup D) Lead E) Hold
Business